Google Squared: Let someone else do your brainstorming

Google Squared offers a way to both query and submit lists of similar items. Plug in a few terms you can think of and it will try to build a table of similar items. This can be very helpful with brainstorming: from a simple shopping list to trying to include every facet of linux security in a report. I tried linux and security and had to submit a few applications that are involved with those two terms. When I did I got a fairly long list of similar applications to consider within the context of those two terms. This could be an ideal format for idea mapping as well. The end of writer's block?